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Philip Morris International Operations Center Lausanne, Switzerland
Tobacco leaves being readied for further processing in our manufacturing facility in Neuchatel, Switzerland
Dual production line for conventional (left) and smoke-free products (right) in our manufacturing facility in Neuchatel, Switzerland
B-roll of our Operations Center in Lausanne, Switzerland
B-roll of our R&D facility in Neuchâtel, Switzerland
B-roll of HEETS production in Bologna, Italy
B-roll of Bologna factory exterior
B-Roll of our Berlin factory
We asked you why we're in #Davos. This is what you told us #WEF19:
“If people get the evil eye when they light up a cigarette, but get a smile when they tell people how they have switched from cigarettes to non-combustible products, then we will know that we have changed the culture.” Read more: insid.pm/6017EOvwh
If we didn’t do this 100 percent we would never get the credibility and the thrust to get smokers to switch to better alternatives. Our CEO André Calantzopoulos speaks to @CNBC at #Davos #WEF19 about our #SmokeFree future.
We need to hear what people have to say. We know that people hate smoking but they don’t hate smokers. @MarianSalzman speaks at the @WSJ panel 'Communication in an Era of Disruption' at #Davos #WEF19
If we don’t sell cigarettes someone else will. We’re focused on better alternatives for those who would otherwise keep smoking. @mariansalzman speaks at the @WSJ panel 'Communication in an era of Disruption' at #Davos #WEF19. insid.pm/6019EO7Pv
We’re designing a #smokefree future, but we can’t do it alone. We ask the world’s leaders to join us in a conversation: 1.1 billion cigarette smokers deserve better options. #WEF19 insid.pm/6016EOaPy
What can we learn from Sir David Attenborough? A must read by @MarianSalzman: insid.pm/6018EOAwy
We're inspired by Sir David Attenborough's comments on #climatechange. We have a long term commitment to #sustainability. Read more about it here: insid.pm/6018EOA8G
“You cannot ask a company to change unless you lead by example from the top.” Read on: insid.pm/6019EOvfU
“We don’t want to normalise nicotine use but we want to replace the delivery method.” Read more about our CEO André Calantzopoulos’ vision: insid.pm/6019EOfkl
We’re proud to be recognized by CDP – for the fifth year in a row – as a corporate leader against #climatechange. Read more: insid.pm/6019EOfD7
It’s important to provide people with information so they can make choices for themselves #smokefree future #WEF19
See more tweets @InsidePMI
*Estimate as of September 30, 2018, based on the following PMI methodology: for markets where IQOS is the only heated tobacco product, daily individual consumption of PMI heated tobacco units represents the totality of their daily tobacco consumption in the past seven days, and, for markets where IQOS is one among other heated tobacco products, daily individual consumption of heated tobacco units represents the totality of their daily tobacco consumption in the past seven days, of which at least 70% are PMI heated tobacco units.